I, Daniel Blake: blog tasks

 1) What is independent cinema and how is it different to Hollywood blockbusters?

Hollywood Blockbuster:

  •  Well know actors
  • Big budgets for CGI and graphics 
  • Multiple locations/settings and characters
  • Complex narrative-difficult to follow, multi-layered
  • Typically, there are prequels and sequels(franchises)
  • Is a summer movie

Indie (independent) film:
  • Less recognisable actors
  • Less CGI, more focused on acting ad plot to drive narrative 500K dollars for monsters
  • Limited international locations
  • Simplified plot with only 1-2 
  • Linear film format (beginning, middle and end)

2) What is I, Daniel Blake about?

I, Daniel Blake is about a 59 year old who suffers from a heart attack and seeking for a job and seek support from the UK government .He also meets Katie a single mother of 2 who is facing house issues herself.

3) Who directed I, Daniel Blake and why is this important?

Ken Loach directed I, Daniel Blake and this is important because the film critiques the unfairness of the welfare system.

4) How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign and how they targeted their audience.

The marketing campaign for I, Daniel Blake used social media to engage politically aware audiences, showcased the film at prestigious festivals like Cannes to attract cinephiles, and partnered with activist organizations to reach people concerned with social justice and welfare issues.


5) What unusual or creative marketing methods were used to get audiences talking about the film?
.
The marketing methods used for "I, Daniel Blake" was traditional trailer, print adverts and disruptive (guerrilla)

6) What was the estimated production budget for I, Daniel Blake and how much did it make at the box office?

The estimated production budget for I, Daniel Blake was around £2 million (approximately $2.6 million). At the box office, the film grossed around £11 million ($14 million) globally, making it a significant success relative to its modest budget.


7) What were some of the companies involved in funding or producing I, Daniel Blake? 

Several companies were involved in funding and producing I, Daniel Blake. Key players included:

  1. Sixteen Films – This is the production company founded by director Ken Loach, which played a central role in the film's production.

  2. Why Not Productions – A French production company that co-produced the film.

  3. Cine-Images – A French company that also contributed to the film's production.

  4. British Film Institute (BFI) – The BFI provided financial support and funding through its Film Fund, which is designed to support British films.

  5. Cinema Public Films – A company involved in the film's distribution in France.

These companies, along with several others, helped bring I, Daniel Blake to the screen, with funding from both public and private sources.


8) What is the name of the film regulator in the UK and what was the age rating for I, Daniel Blake?

The film regulator in the UK is the British Board of Film Classification (BBFC).

The age rating for I, Daniel Blake was 15, meaning it was deemed suitable for viewers aged 15 and above due to its strong language, depictions of distressing social issues, and some scenes of emotional intensity


9) What aspects of the film contributed to the film's age rating?

The film's 15 age rating was due to strong language, emotional and distressing themes, and scenes of hardship and physical distress.


10) Finally, considering everything you have learned about I, Daniel Blake, do you think the film was a success? Explain your answer in a well developed paragraph. Try and compare it to Black Widow if you can.

"I, Daniel Blake" was a successful film because it powerfully highlights the struggles of ordinary people facing a harsh welfare system. Directed by Ken Loach, the film is realistic and emotional, focusing on the dehumanizing effects of bureaucracy. It received critical praise, including the Palme d'Or at Cannes, for its raw portrayal of working-class hardship. Compared to Black Widow, which is an action-packed blockbuster, I, Daniel Blake is much more focused on social issues and character development. While Black Widow is successful for its entertainment value and global appeal, I, Daniel Blake stands out for its ability to make viewers think deeply about real-world problems.


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