Lavlin's Blog

  Audience 1) What is the Daily Mirror's audience? List the key statistics here. The Daily Mirror's audience is typically aimed at older people almost half the audience aged +65. In terms of social class, C1, C2 DE social class. 2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience?  It focuses on populist political narratives, specifically targeting Tory policies with a strong and critical tone.  3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer. The readers might enjoy The Daily Mirror as a tabloid that supports the labour party, it serves as a "voice" for normal people which allows the readers to reinforce their political, social and cultural values. In addition, The daily mirror provides content that presents as a common topic, enabling to connect families and friends. 4) Why are print newspapers generally read by older audiences? Print newspaper genera...

 Language 1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP): Masthead: The title of newspaper or the head of the magazine Pug:   something to catch the reader's eye Splash Head: the lead story Slogan: something that sums ethos of newspaper Dateline: dates the newspaper was published Byline: gives the home of the journalist/writer Standfirst: Introductory paragraph usually in bold 2) What is the main story on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the story is about. The main story on the CSP edition of the Daily Mirror was about a newspaper responding to the act of women to act as a mirror on feminine life  3) What is the 'pug' or smaller celebrity story on the front cover? Why might it appeal to Daily Mirror readers? "Exclusive, Post Office Scandal" This might've appealed to the Daily Mirror readers because it a...

  1) What type of news can you typically find in a  tabloid  newspaper? Celebrity gossip, crime, human interest stories, and sports 2)  What type of news can you typically find in a broadsheet newspaper? Serious, in depth news on politics, international affairs, business and economics. 3) If someone is left-wing, which political party in the UK are they most likely to support? Which newspapers would they be likely to read? For a left-wing person in the UK, the primary party is the  Labour Party , with smaller parties like the  Green Party  or  Scottish National Party (SNP)  in Scotland also appealing; they're likely to read newspapers such as The Guardian, The Mirror, or The Independent, known for their left-leaning or centrist-left editorial stances.   4) If someone is right-wing, which political party in the UK are they most likely to support? Which newspaper would they be most likely to read? R ight-wing ...

  1) Type up any feedback on your paper  (you don't need to write the mark and grade if you want to keep this confidential). If you only have marks and a grade on the paper, write a WWW/Next Steps yourself based on your scores. WWW:  A fair attempt, you display some knowledge and understanding of both OSP and CSP's as evidenced by your Q2. Good knowledge of media terminology e.g. UGC. Next Steps:   1) Practice TV analysis questions - remember that when you are analysing the TV clip you only respond about that clips for Q1.3 and Q1.4. 2) Work on your Q5 - synoptic question you need to bring in other CSP's around regulation e.g. TV/ Film etc. 2) Use the mark scheme for this Paper 2 mock (posted on GC) to read the answers AQA were looking for. First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2).  Q1.1: • all sounds generated within the world of the drama • all sounds made by or heard by the characters • dialogue, ambient or wil...

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . Rashford has an audience of young teens who favor football Kim has an audience of young women who are into modileing and fashion. 2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? Rashford posts himself playing football and scoring goals. 3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  Marcus is 3 percent  kim is 0.3 percent 4) Go to Marcus Rashford and Kim Kardashian's X or Instagram account. Find and screenshot/link three posts that show the different aspects of their brand e.g. Relatable person (normal, down to earth), Campaigner (interested in politics), Celebrity (e.g. awards ceremony or fashion), Bran...

  Language 1) Make two lists - one of website conventions used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  Marcus - Logo, Menu/Navigation, Home Page Link, Central Image, Multi-Media Marcus Instagram - Logo, Multi Media, Link, Bio Kim - Profile Picture, Search, Log in Page, Basket, Central Image Kim Instagram - Logo, Replies, Bio, Profile Picture 2) How does Marcus Rashford's website and social media promote his brand? Give at least three examples of different pages / posts / images from his website or social media.  Rashford uses a central image taken from a low angle to intrigue people into seeing Marcus as confident and projecting power to show his authenticity and impact on modern society. Rashford has an Instagram page in which he uses his profile picture of himself in a suit to symbolise power and authority in his designated field.  3) How does Kim Kardashian's ...